Hotel, 5-starPiazza Strozzi 11r, Florence, ItalyShow on map
One of our highest-scored stays, according to its guests.
9.61,389ReviewsLuxury Boutique Hotel in Florence's Exclusive Area
Ultra-Modern Rooms and Spa Experience luxury in every detail at Golden Tower. The ultra-modern rooms with stylish decor offer a comfortable stay. The spa, with a hot tub, Turkish bath, and sauna, promises relaxation and rejuvenation. Indulge in massages and beauty treatments for the ultimate pampering experience.
Buffet Breakfast and 15th-Century Lobby Start your day with a delicious buffet breakfast, including Italian cappuccino and fresh pastries. The 15th-century lobby, adorned with original frescoes, exudes charm and history. Relax in the library by the fireplace for a cozy evening.
Personalized Service and Central Location Our 5-star hotel offers personalized service and insider tips from our attentive staff. Explore Florence easily, with the Cathedral and Uffizi Gallery just a short walk away.
9.6
Rated 9.6 out of 10 by 1,389 guests who stayed here.
Location, location, location. Amazing rooms, fantastic breakfast and service outstanding!
Location quite beds everything
Nothing
Location is perfect and service so caring and attentive
Location
Breakfast
The location was absolutely great. In the center of everything. The staff overall was very welcoming and friendly. The breakfast selection exceeded expectations.
Unfortunately our room had some sort of damp smell that…
Reviews are written by guests who booked through our supplier and stayed, shown as written and in their own language. Category scores are the supplier’s reading of recent reviews, updated January 2026.
Piazza Strozzi 11r, Florence, Italy
Guests rate the location 9.7 out of 10 — exceptional.
Each room shows its own terms before you pay.
Most rates can be cancelled free until a date shown on the room.
Non-refundable rates are marked as such.
Check-in from 3:00 PM
Check-out by 12:00 PM
Children welcome
No pets
Paid parking on site
Non-smoking rooms available
Paid when you book, not at the desk.
Rates include the taxes and fees we can read.
The property may take a card at check-in for incidentals.
Check-in is from 3:00 PM. Check-out is by 12:00 PM. If you're arriving late, tell us and we'll ask the property to hold the room.
No — the property states that pets are not allowed.
Yes — parking is available on site at a charge the property sets. We check the rate and whether a space can be reserved against your dates.
Breakfast is offered at the property. Whether it's included depends on the rate — the board type is shown on each room once you put your dates in.
Yes — internet access is listed among the property's facilities.
The property lists meeting and banquet space, which usually means it handles group business — but how many rooms it will hold at once, for how long, and at what rate are set case by case and are not in any feed. Tell us the dates and the number of rooms and we'll get those terms from the property in writing before anything is charged.
The property lists step-free or accessible facilities. That flag is the one least able to settle the question: a hotel can carry it and still have a step at the entrance, or a bath rather than a roll-in shower, and it does not say whether the accessible room is free on your dates. Tell us what you need and we'll ask the property directly rather than reading you the flag.
The property lists a front desk staffed 24 hours, so a late arrival should be possible. Standard check-in is from 3:00 PM. Rooms are still released after a cut-off at some properties regardless of the desk hours, so tell us your arrival time and we'll have them hold it.
Put your dates in above and book online, or call (888) 789-8585 and we'll do it for you — including things a booking form can't handle, like a block of rooms, a monthly rate or an invoice for your employer.
Piazza Strozzi 11r, Florence.
Nothing to do with the booking above. The same market, priced the same way, for if this one is not it.